Overview

The Infocomm Media Development Authority (IMDA) has developed the Media Manpower Programme to address the media manpower challenges and develop a future-ready workforce. The plan aims to deepen core skills of media professionals, enhance the media industry’s attractiveness, provide better support for media freelancers and partner with key industry players and industry associations.

Programme List

  • Story Lab
    The Story Lab initiative aims to bring together talent from different backgrounds to incubate story ideas and explore innovative ways to tell stories across various media platforms, from film to broadcast and even games

    • BFI Producers’ Mentorship Programme (1 July 2020 - 31 December 2020)
      The Producers’ Mentorship Programme gives local producers the chance to learn all aspects of film production over a two-week course in Singapore. This will be followed with a six-month mentorship by UK film producers who will guide the participants on their project and career development. Participants will also have the opportunity to attend the BFI London Film Festival, where they will undergo industry placements and benefit from exposure to international networks.

    • BFI Digital Masterclass Programme (26 October 2020 – 4 November 2020)
      Targeted at professionals working in the field of marketing, brand and communications, this masterclass will lay out the A to Z of filmmaking essentials from kit requirements, camera movement, editing process and understanding music rights. Participants will be equipped with the necessary vocabulary and skillset to create content for business social media accounts or longer-form promotional materials.

    • David Puttnam’s ProducersLab
      David Puttnam’s ProducersLab in Creative Producing and Financing (ProducersLab) seeks to nurture producers with the ability to work on scripts for episodic content across TV, online, and streaming platforms. It will equip producers not only with ideas and creative vision, but also with strong business acumen, financing and fundraising skills.

    • Story Lab Apprenticeship (SLA) programme
      The Story Lab Apprenticeship (SLA) programme aims to provide promising fresh media professionals with structured training and opportunities to acquire key skills and competencies across in-demand job roles in the media sector. These roles range from producing, to writing, digital marketing and content creation

    • WritersLab
      WritersLab is an inaugural programme of the Story Lab by the Infocomm Media Development Authority (IMDA). Organised by LASALLE College of the Arts (LASALLE), this intensive scriptwriting programme aims to push the boundaries of scriptwriting and storytelling for television and online platforms by nurturing and developing the skills of committed Singaporean film and television writers

  • Talent Assistance (T-Assist)
    The programme has stopped applications since 31 March 2021.

  • Tripartite Standard on Procurement of Services from Media Freelancers (TS Media Freelancers)
    TS Media Freelancers sets out to promote stronger working relationships between companies and media freelancers. By implementing these standards, companies will distinguish themselves as progressive hirers that freelancers look for

  • Skills Framework for Media (SFw for Media)
    The Skills Framework for Media, jointly developed by IMDA and SkillsFuture Singapore (SSG), supports media manpower strategies by identifying pivotal media job roles, outlining possible career pathways, and articulating existing and emerging skills for media professionals

  • SkillsFuture Study Award (Media)
    The Skills Framework for Media, jointly developed by IMDA and SkillsFuture Singapore (SSG), supports media manpower strategies by identifying pivotal media job roles, outlining possible career pathways, and articulating existing and emerging skills for media professionals

For enquiries

For more information, you can contact us at info@imda.gov.sg or follow us on Facebook @ IM Talent SG to stay connected and for latest updates.