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Enhance the in-store customer experience Provide customers with a unique and enjoyable shopping experience to increase number of visitors and improve in-store sales.	Self-checkout and e-Payments	Intelligent concierge robots and customer experience	Store layout optimisation
Ensure a holistic omni-channel experience leveraging digital Standardise processes, brand image and customer experience between online and offline channels, with the expansion of e-commerce.	Global e-marketplaces, e-commerce & omni-channel engagement	Collaborative digital advertising	Product image recognition
Improve operational & financial efficiency through digital & automation Leverage technology and automation to streamline processes, improve productivity and achieve cost-effectiveness.	Data-driven product movement and inventory management	Product authentication	Resource aggregation platforms	Integrated point of sales