Dated: 28 November 2002
Enhancing Singapore's reputation as the media hub of the region, six regional media events have been scheduled to be held here from 2 to 6 December 2002. The six events which will form the backbone of the Singapore's first Media Festival are:
· The 3rd Asia Television Forum
· The 1st Asia Film Market and Conference
· The 2nd Asia Animation
· The 7th Asian Television Awards
· The 9th Cable & Satellite Broadcasting Association of Asia (CASBAA) conference
· The 11th Promax & BDA Asia Conference and Awards.
Facilitated by the Singapore Broadcasting Authority (SBA), the inaugural Media Festival will bring together about 2,000 delegates from 35 countries. Said Mr Lim Hock Chuan, CEO SBA, "As part of our ongoing effort to develop Singapore as a global media city, SBA has been working with the various organisers to have their events held during the same week as part of a Media Festival in Singapore. This way we can attract trade professionals, buyers and sellers to Singapore over a seven to 10 day period. We aim to make Singapore's Media Festival a must attend event for those who matter in the media industry."
The full support of the various event organisers to be part of the Media Festival underscores the suitability of Singapore as a major conference venue and marketplace with excellent support facilities for trade.
At the same time, organisers are also able to leverage on the opportunities and benefits derived from the cluster of events. Media players, especially those from overseas, could then attend more than one event in a single visit to Singapore. The events will provide the perfect platforms for a regional industry gathering, with each covering specific and essential aspects of media. Together the events make it convenient for media players at all levels to convene, network, exchange ideas, and identify synergies in projects and businesses.
The 3rd Asia Television Forum (ATF), Asia Animation and a new event especially catered for the film industry, the Asia Film Market and Conference, are organised by Reeds Exhibitions and Television Asia. The three events will be held at Rasa Sentosa Resort from 2 to 5 December.
The Asian Television Awards, to be held on 4 December at the University Cultural Centre will be a glittering affair with stars from the local and regional entertainment industry. Those performing include Camelia from Malaysia, Power Station from Taiwan, Regine Velasquez and Aiza Seguerra from the Philippines. Golden Horse Best Actress Award winner for the film, The Eye, Angelica Lee will also be present to give away one of the awards.
The CASBAA conference will take place from 4 to 6 December at the Concert Hall of the Esplanade. The event, to be broadcast live, will feature keynote speeches from industry bigwigs including Mr Chris Cramer, President of CNN International Networks and Mr Robert Sachs, President and Chief Executive Officer of the National Cable & Telecommunication Association in the United States.
Promax & BDA Asia 2002, organised by Synapse Pacific, will be held from 2 to 3 December at the Singapore Repertory Theatre. The event recognises creativity in broadcast design, branding and promotions production.
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