Brand Manager/ Customer Loyalty Manager

Description

The Brand Manager/Customer Loyalty Manager drives brand equity through the developing and leading brand plans, customer loyalty plans and brand identity guidelines. He is also responsible for leading market research efforts to formulate brand strategies.

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Data & Analytics
Cybersecurity
Digital Marketing
User Experience
Design

Data and Analytics

Cybersecurity

Digital Marketing

User Experience Design

Technology Strategy & Formulation

Operate analytical tools, enterprise databases and systems to assist data-driven business decisions

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Understand cybersecurity threats and apply mitigating measures against unauthorised access, modification, exploitation or damage

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Design targeted digital marketing campaigns using marketing analytics

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Apply user experience principles in creating impactful user interactions

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