Retail IDP Masthead

Retail Industry Digital Plan

About the Retail Industry Digital Plan (IDP)

Aligned to the Retail Industry Transformation Map (ITM), the Retail Industry Digital Plan (IDP) is part of the SMEs Go Digital programme which aims to make going digital simple for SMEs. The Retail IDP provides a step-by-step guide on the digital solutions local SMEs in the retail industry can adopt at each stage of their growth.

The Infocomm Media Development Authority (IMDA), in partnership with Enterprise Singapore and the industry, have jointly developed the Retail IDP. The IDP will continue to be updated over time as the industry progresses and newer, more relevant technologies are introduced, supporting the SMEs Go Digital programme and Singapore's digitalisation efforts.

Find out how digital technology benefits the retail industry.

Find out how digital technology benefits the retail industry.

Grant support for SMEs to go digital

The Retail IDP outlines the digital solutions that companies can adopt at different stages of digital maturity to streamline operations, improve efficiency, and drive business growth.

Eligible companies can receive funding support from the Productivity Solutions Grant (PSG) or other relevant grants on the Business Grants Portal to implement digital solutions in the Retail IDP.

Easy access to digital consultancy services

IMDA's Chief Technology Officer-as-a-Service provides complimentary digital consultancy and project management services to eligible SMEs. Assess your digital readiness and receive recommendations on digital solutions that best meet your business needs.

Who is it for

Local SMEs in the following sub-sectors within the Retail industry:

  • Supermarkets and convenience stores
  • Fashion and sporting goods
  • Consumer electronics
  • Department stores
  • Jewellery and Timepieces
  • Furniture and Household Products


Send us your feedback on the IDPs by filling up our feedback form (270.75KB) (best viewed in Microsoft Word) and emailing us at

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Level up your business with the Retail Industry Digital Plan

Learn how the Retail Industry Digital Plan can empower SMEs to embrace digital transformation and enhance business operations.

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